Year 2011, the managing director Mr.Joseph Teo officially takes over Eastern Fishing Tackle (M) Sdn Bhd, he feels that Eastern’s home brand products are not widely recognized by the market, so we have to do something about this.
Mr. Joseph thinks that set up own retail branch will be the best method to promote our home brand product to the market but this method will make our role in market become complicated. To prevent this situation, Joseph Teo figure out another idea, that is the E-Concept program. E-Concept is like a commitment between EFT and the outlet, EFT will choose only one outlet in every area, let them promote our product for us. According to the commitment, these outlets will try their best to promote our product and we will provide a few EFT beautiful designed cabinets and help fitting a specified area in the outlet become our E-concept area without any charges. E-concept can be divided to 3 types, there are E-store, E-center and E-corner. We hope that we will have 100 E-concept outlets all over Malaysia in future, so if you are interest to become one of them, contact us right now!
EFT will also having road show with the E-Concept member, we will provide free gift, lucky draw and special offer to help our member boosting their sales in the road show period as well as promoting our home brand. In year 2011, we had quite a few road shows at our E-Concept outlet and we feel that it is really a good method, it bring us many positive feedback and our member sales had indeed boosting.
In year 2012, Eastern Fishing Tackle sponsor fishing competition “GP1 Awa-Shima Surfcasting Tournament”, which cooperate with Joran Bagus. This competition will be located quite a few state in West Malaysia, EFT will also attend and make an exhibition there. E-Concept nearby will be invited to attend the activity, they will be able to sell their product and promote their shop as well there. In year 2013, we will continue to organize this tournament, did you buy the ticket already?
82, Kws. Perusahaan Tandop Baru, Jalan Lencong Barat, 05050 Alor Setar, Kedah Darul Aman, Malaysia. 04-7715177, 016-4268788
186F, Kampung Bakar Bata, 08000 Sungai Petani, Kedah, Malaysia. 04-4315321, 04-4213195
77, Lebuh Raya Kurau, Taman Chai Leng, 13700 Perai, Pulau Pinang, Malaysia. 04-3831248, 012-4100766
No.2453, Taman Samudera, 32040 Sri Manjung, Perak, Malaysia. 05-6883533, 012-5665787
Lot 3537-1, Kedai 2 Tingkat, KG BGL Kulim, Rantau Panjang, 17200 Pasir Mas, Kelantan, Malaysia. 09-7212813, 019-9818377
Lot 220-D, Jalan Pcb, Kampung Cina, 15350 Kota Bharu, Kelantan, Malaysia. 09-7447392, 012-9379888
PT275, Jalan Pasir Akar, 22000 Jerteh, Terengganu, Malaysia. 09-6971896, 019-9839896
No.5, Taman Tanjong Pertama Gong Badak, 21300 Kuala Terengganu, Malaysia. 09-6223260, 012-2983260
7, Jln Orkid 1A, Bukit Sentosa, 48300 Rawang, Hulu Selangor, Malaysia. 012-6227198
401, Jalan Pudu, 55100 Kuala Lumpur, Malaysia. 03-92261611, 019-6631611
52, Jalan Besar, Sungai Pelek, 43950 Sepang, Selangor, Malaysia. 03-31411657, 012-3836566
K-279, Jalan Kampung Tengah, 24000 Kemaman, Terengganu, Malaysia. 017-9315720, 012-9647916
S0114, Jalan Jth.1, Taman Terendak Height, 76300 Sungai Udang, Melaka, Malaysia. 016-3097333, 012-2644022
PT4636, Bandar Gemas, 73400 Gemas, Segamat, Johor, Malaysia. 07-9483353, 013-6978855
1572, Jalan Bidara 9, Taman Tangkak Jaya, 84900 Tangkak, Johor, Malaysia. 012-6971391, 016-7777373
75, Jalan Jelawat, Taman Banang, 83000 Batu Pahat, Johor, Malaysia. 07-4383033, 016-7106069
S31, Jalan Senohong 1, Kahang New Village, 86700 Kahang, Johor, Malaysia. 07-7881255, 019-7586016
S-14B, Jalan Tembusu, 81800 Ulu Tiram, Johor, Malaysia. 07-3335171
76, Jalan Kiambang, 81750 Masai, Johor Bahru, Malaysia. 07-2541500, 012-7275500
D-2-1, Lintas Jaya Shop Lot, Jalan Lintas, 88300 Kota Kinabalu, Sabah, Malaysia. 016-8335593, 019-8738729
Ground Floor, Lot 6344, Blk N, Synergy Square, Jalan Matang, 93050 Kuching, Sarawak, Malaysia. 082-646728, 016-5221364